AskNow Color Usage

Color is an important tool used to create a visual link between your audience and the AskNow service. We use it to help identify, emphasize and communicate the benefits of the program. The AskNow color palette consists of blue, yellow and red. Blue is our primary color and should be used liberally. Red and yellow should be used as secondary colors.

The grid below provides you with breakdowns of each of the AskNow colors, in formats you may need for your library.